Working Mother / Writer and PR Guidelines | Working Mother

Working Mother / Writer and PR Guidelines

Thank you for your interest in Working Mother. Our readers and followers include full-time, part-time and sidelined moms who work at public and private companies of all types and sizes; who are entrepreneurs; and who are self-employed. The best way to pitch an idea that can work: Read Working Mother, and our Facebook page for content and tone. You can subscribe here.

Features We do assign features to freelancers. Feature pitches should specifically relate to the working mom, whether geared to her work, family, personal well-being or a mixture of these. Features are also assigned to fit our initiative packages (100 Best Companies, Best Companies for Multicultural Women, NAFE 50 Top Companies for Executive Women and 50 Best Law Firms for Women). We like tightly focused pieces that celebrate working moms while sensibly solving or illuminating a problem unique to our readers and/or their children and family. We assign features at about 1,000 to 2,000 words.

Columns Most of our columns are staff written, but if you have an idea for our humor back page, we want to hear it.

We do assign short features to freelancers. Again, pitches should be related to the working mom's work, family or lifestyle. We assign at around 500 – 1,000 words, tip-driven, essay or listicle.

Please email queries with your proposed clickable hed, a few sentences about what the piece will include, and links to or files of clips of your previously published work. Include all contact info so we can reach you if we need to.

Please pitch PR and writer queries/ideas to the correct editors:

For all Best Companies initiatives, please contact

Non-initiative features:

Workplace issues, entrepreneur moms, celebrity moms, fashion & beauty, books, products:

New mom, pregnancy, baby, parenting, health and fitness, politics and policy; all online articles:

If our staff decides to pursue your idea(s), we will contact you directly to discuss. Due to the large volume of unsolicited queries we receive, we’re unable to respond to every proposal. If you don’t hear from us within 90 days, please assume that we’re not interested. Thanks!


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