Shortly after Katherine returned from her second trip to the
delivery room, her perceptions of the world around her began to change. The idealized visions of mom-dom that marketers and media were painting did not match the upside-down reality staring her in the face.

It became increasingly clear to Katherine that she wasn't doing a sub-par job as a mom, but that this romanticized version of what motherhood can and should be existed only in some alternate universe. With that reality came opportunity.
In 2010, Katherine founded The Mom Complex, a global consultancy that helps companies like Walmart, Kellogg’s, Unilever, J&J, Hasbro, Discovery Network and Kraft tap into modern motherhood.

Whether studying mom as consumer or mom as employee,
Katherine uses insights to create game-changing products,
services and communications for the way moms actually live.
In 2013, Katherine gave the first-ever TED talk on motherhood.

In her signature style of rising to any challenge, Katherine
delivered her talk in spoken poetry. Also, a first. Katherine has been featured in The New York Times, The Wall
Street Journal, Fast Company, Forbes, and on The Today Show,. She is also a contributor to The Huffington Post.
In 2012, Katherine received the Advertising Women of New
York's "Changing The Game" award and was named one of the 30 Most Powerful Women in Advertising by Business Insider.

Katherine lives in Richmond, Virginia, with her husband and two rambunctious children.