As CMO, Candace Matthews leads the Amway global marketing strategy and team. She leads category marketing for beauty, nutrition and home brands; the Amway brand; consumer and market Insights; digital and experiential marketing; corporate citizenship; and PR.

Previously, she was President of SoftSheen-Carson, Consumer Products Division of L’Oreal USA, and VP, New Product and Package Innovation, and Managing Director, Non-Cola Brands, with Coca-Cola. She has had senior marketing positions at CIBA Vision Corporation; Bausch + Lomb; Procter & Gamble; and General Mills.

Matthews received a Bachelor of Science degree in metallurgical engineering and administrative and management science from Carnegie Mellon University. She earned a MBA from Stanford University.

Matthews is a member of the Executive Leadership Council and serves on the boards of Cosmetic Executive Women; Fifth Third Bank – Western Michigan; Figure Skating in Harlem; Frederik Meijer Gardens and Sculpture Park; and Spectrum Health Foundation. She is also a member of the board of trustees at Carnegie Mellon University.