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Laurie Schacht is the President of Adventure Publishing, the leading publication servicing the toy and licensing industries including The Toy Book, The Licensing Book and the Toy Insider. Laurie has over 20 years experience in the toy industry reporting and overseeing the changes and trends in the business. Laurie is also a mother of 3. www.thetoyinsider.com
Why do I like Games? I should say, why do I LOVE Games!! Every time a game is played, it’s new, and that’s part of the reason I Love games. Games are always at an easy price point, which is another reason that I Love G ... Read more...
Why is technology so important in toys these days? Let me put it this way. If there was a snow day in my school district and I was the only one to get a call about it I could ask one of my three children so blast this news out and within five minutes every kid in ou ... Read more...
You know the fight when your daughter is wearing her shirt way above her belly button and her skirt is almost as high. Your son doesn't say hello when he passes a neighbor and just forget cleaning a dish or making a bed. These are battles we ... Read more...
Our lives have become so busy...and not just ours, but our kids lives too! When my 13 year old tells me how quickly the year is passing by, I know that there's just too much going on. We can all give advice on finding time (I make it a point to have dinn ... Read more...
I'm new to blogging and recently discovered that I should be sharing more about myself, so those of you who reading my posts know why I am posting, know that I am a real person/mommy and understand that I have nothing to sell anyone! I spent my ent ... Read more...
Will you be able to buy great sought after toys for your children this year, with the economy the way it is….you bet you can. From my full hot list of toys this holiday season, here are some of the very best, but at very affordable pri ... Read more...
Our hot list is done... Broken down into age groups, I will give you the first look at the "hot 20" for the holidays, broken down into 4 age groups.
The Toy Insider Mom
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There's nothing like putting a smile on a child's face with the perfect toy...but there are so many choices. How do you find what's right! I'm here to help! Whether it's what's hot and trendy for this holiday season....or how to choose a great birt ... Read more...
