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By Toyi Ward
Awarded 2008 NJBIZ Top 50 Women in Business ,Toyi Ward is the principal of Toyi Ward Communications, LLC, a book marketing company for small press and self-published authors. Toyi is a freelance writer, author, and radio talk show host. She is married with two children. Her debut novel, PAR FOR THE CURSE is available at B&N, Amazon.com, and everywhere books are sold.
Winter can do a number on work-from-home moms. The kids have been back in school for a little over a month and we are finally back in the swing of things after the holiday season. Yes, things are back to normal and everyone knows their roles and responsibilities. Su ... Read more...
Being a mompreneur does a number on your psyche.  Most entrepreneurs are faced with tough decisions, but mompreneurs are faced with added complexity of motherhood affecting or being affected by each decision they make.  Let's face it. Owning your own busin ... Read more...
America has long been known as the melting pot but I say it's more like a salad bowl. If you looked out onto the masses that gathered across Washington DC this week the different races, genders, sizes, heights of people were noticeable and unique from the person sta ... Read more...
Like the rest of the nation, I am still glued to the inauguration festivities for President Barack Obama.   Throughout this process I have watched him closely and tried to learn as much as I could about this Columbia/Harvard educated man. He's smart, artic ... Read more...
So it's a New Year and your business is booming. You are in awe of all that you accomplished in 2008 and the business is getting bigger than you can handle alone.  On the contrary your business could be suffering, things are coming along but not quick enough fo ... Read more...
It all began when I was pregnant, five years of carrying, laboring, and birthing my novel.  A fictional story that chastised me to be written, it was nearly five years before I ever put finger to keyboard. The characters danced in my head before I went to sleep ... Read more...
Tis the season to be jolly despite the economic troubles of our country. As a small business owner I feel blessed to be able to continue my business in such unstable economic times.  As a mompreneur, your business provides you a great opportunity to help those ... Read more...
If you don't have a FACEBOOK, MYSPACE, TWITTER, website, blog, or you tube video promo you are missing a great marketing opportunity. For mompreneurs that do not have outlandish marketing budgets viral marketing is the way to get exposure and generate revenue f ... Read more...
Some months ago I mentioned that one of my biggest fears about leaving the corporate work force was that my boys would forget how smart and successful I am.  I was afraid that my value would drop like the NASDAQ, very quickly and significantly. Today my fear wa ... Read more...
I've been listening carefully and I was still not sure of either party's policy on my small business. Obama says that if I don't make $250K a year my taxes will not go up, but McCain says that even Joe the Plumber taxes are going up and he only makes ... Read more...