Bow & Drape

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Bow & Drape

Posted on April 08, 2013
Bow & Drape

Bow & Drape is an exciting new online clothing experience all ladies can appreciate.  It’s a chance to purchase the perfect, classic fashion staples that you can wear for years.  The twist?  You get to customize the designs to fit your unique taste.   

 

The company was launched late 2012 with a line of dresses, skirts, jackets and accessories.  Founder and CEO, Aubrie Pagano, says “All women have staples in their closet that they wear over and over again, so why settle for a staple that is less than perfect? We design foundational pieces that are evergreen, in the sense that they never go out of vogue. The unique twist is that customers have control over the details.” Each Bow & Drape design can be refined and further customized with new colors, trims, hemlines, sleeves and even custom painted artwork.  Rather than offering a selection of patterns, Bow & Drape has added custom silk painting to its product mix from Brooklyn artist Rachel Rose.  Customers select a motif and Rachel hand paints each garment to be one-of-a-kind.  The collaboration gives women the unique experience of owning a custom piece of wearable art for under $500.  All Bow & Drape items retail between $25 and $350.

 

Bow & Drape’s Spring 2013 Collection offers a wider selection of silhouettes with more customization options in an effort to encourage women to build their wardrobe from Bow & Drape’s bespoke basics.  Among the collection of new silhouettes, a signature coverup known as The Cardimono will be introduced. The original design was inspired by a 1980s vintage find by Aubrie Pagano. “The easy, draping shape is both comfortable and chic” says Aubrie. “It’s the kind of piece that I found myself wearing multiple times a week.” The Cardimono is a hybrid of a cardigan and a kimono, fusing two wardrobe essentials into one. 

 

Bow & Drape continues their successful partnership with SoftLayer. The dedicated and flexible hosting company allows Bow & Drape to quickly and safely expand its web experience. This spring, Bow & Drape customers will enjoy an updated user experience. Major enhancements have been made to the visual curation and education online, to help guide customers through the garment-making process and empower them with choices.

 

As a SPRING SPECIAL FOR YOU, please enjoy 15% off your Bow & Drape purchase using PROMO CODE FF5790.  Happy Shopping!

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